Tag Archives: pharma

Calling on pharma creativity: Enter work in the first-ever FiercePharmaMarketing Awards

Cannes, the Clios and even the Effies honor creativity in advertising—and that includes pharma and healthcare. But the pharmaceutical industry has never had a Fierce creative award. Until now. Judges in our first-ever FiercePharmaMarketing Awards are looking for the best and brightest in pharmaceutical advertising across seven general categories including TV, print, digital and outdoor—and… Read More »

Sacklers Would Give Up Ownership of Purdue Pharma Under Settlement Proposal

The Sackler family would give up ownership of Purdue Pharma, the company blamed for much of the opioid epidemic, and pay $ 3 billion of their own money under terms of a settlement proposal to resolve thousands of federal and state lawsuits, according to a person familiar with the negotiations. The discussions have been going… Read More »

WHO, Pharma, Gates and Government: Who’s Calling the Shots?

By Barbara Loe Fisher The World Health Organization (WHO) issued a report on January 16, 2019 ranking “vaccine hesitancy” as one of the top “10 Threats to Global Health in 2019,” alongside air pollution and climate change, noncommunicable diseases, global influenza pandemic, antimicrobial resistance and infectious diseases such as ebola, dengue fever and HIV.1 Throughout… Read More »